Personal Connections

One of the greatest successes of our agency is that our clients are more than our clients. Through shared goals and mutual objectives, we’re proud to say that we form solid professional alliances and even strong personal friendships with the clients we serve. Meet us. You’ll see what we mean.

Hi. We’re Troika Studio


Michael Birchall

Principal, Creative Director
A 1994 alumnus of Flagler College, Michael became the founding member of the team in 2000 after gaining valuable experience as the Art Director for the Kurtis Group. Before that, he was a software interface designer for Lifeware Technologies here in St. Augustine. He brings over 12 years of experience and tons of natural talent to the team. Michael has taught Computer Graphics at Flagler College and Advertising Design at Florida School of the Arts.

Seth Ferreira

Principal, Interactive Director
A 1997 alumnus of Flagler College, Seth joined Troika after four years in the creative department of Lifeware Technologies where he designed user interfaces for internet, intranet and cd-rom media. His solid background in print and web design continues to help companies move forward with his innovative approach to design, marketing, and branding. Seth has taught web design at Flagler College for eight years.


Michelle Robb

Senior Graphic Designer
A 2010 alumnus of Flagler College, Michelle joined Troika after one year of interning with the studio. She works directly under the Creative Director, and co-manages projects that include logo design, brochures, business cards, magazine layouts, ad designs, digital board slides, web banners, posters, flyers, shirt designs, menu designs, magazines, as well as handle print production.

Anne Nava

Graphic Designer
A 2013 alumnus of Flagler College. She has a keen eye for design and brand cohesion. Working directly with clients to create a design that meets their needs and fits their vision. Along with the Creative Director, she co-manages projects that include both print and digital applications, such as logo design and branding, stationary, brochures, magazine layouts, ad designs,  web banners, posters, flyers, shirt designs, social media, as well as handle print production.

Mary Cleary

Business Administrator
A 2012 alumnus of St. Johns River State, Mary joined Troika over 4 years ago and continues to work well with teams and clients to deliver specific product initiatives designed to achieve specific business goals. She is an excellent communicator and leader who is comfortable interacting with any and all product stakeholders, technical or nontechnical.