Personal Connections

One of the greatest successes of our agency is that our clients are more than our clients. Through shared goals and mutual objectives, we’re proud to say that we form solid professional alliances and even strong personal friendships with the clients we serve. Meet us. You’ll see what we mean.

Michael Birchall

Principal, Creative Director

A 1994 alumnus of Flagler College, Michael became the founding member of the team in 2000 after gaining valuable experience as the Art Director for the Kurtis Group. Before that, he was a software interface designer for Lifeware Technologies here in St. Augustine. He brings over 15 years of experience and tons of natural talent to the team. Michael has taught Computer Graphics at Flagler College and Advertising Design at Florida School of the Arts.

Hi. We’re Troika Studio

Seth Ferreira

Principal, Interactive Director

A 1997 alumnus of Flagler College, Seth joined Troika after four years in the creative department of Lifeware Technologies where he designed user interfaces for internet, intranet and cd-rom media. His solid background in print and web design continues to help companies move forward with his innovative approach to design, marketing, and branding. Seth has taught web design at Flagler College for eight years.

Mary Cleary

Business Administrator
Mary joined the Troika team in 2010 and graduated from St. John’s River State College in 2017 with a B.A.S. in Business Management. She continues to work well with teams and clients to deliver specific product initiatives designed to achieve specific business goals. She is an excellent communicator and leader who is comfortable interacting with any and all product stakeholders, technical or nontechnical.